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The Effects of Musical Fit on Consumers’ Ability to Freely Recall Related Products
music consumers recall
2010/9/26
Previous studies have claimed that music can prime the selection of
certain products and influence consumers’ propensity to spend because it activates
related knowledge of the world and subsequently...
Story has traditionally been seen as something separate to gameplay—frequently relegated to an afterthought or epiphenomenon. Nevertheless, in the FPS genre there has been something of a renaissance i...